Rocketboom

Rocketboom

Rocketboom is a three minute daily video weblog based in New York City. We cover and create a wide range of information and commentary from top news stories to quirky internet culture. Agenda includes releasing each new clip at 9am EST, Monday through Friday. With a heavy emphasis on international arts, technology and weblog drama, Rocketboom is presented via online video and widely distributed through RSS.
We differ from a regular TV program in many important ways. Instead of costing millions of dollars to produce, Rocketboom is created with a consumer-level video camera, a laptop, two lights and a map with no additional overhead or costs. Also, Rocketboom is distributed online, all around the world and on demand, and thus has a much larger potential audience than any TV broadcast. However, we spend $0 on promotion, relying entirely on word-of-mouth, and close to $0 on distribution because bandwidth costs and space are so inexpensive. While TV programs have traditionally been uni-directional, Rocketboom engages its international audience in a wide range of topical discussions.

All right, not my usual post. But, this is a) Really cool b) really funny c) She's really hot. Seriously, there is something about it that makes you stop and think about the future of media. No I'm not kidding. I do so think sometimes! Anyway, it is pretty amazing what they manage to acomplish for basically free. Did I mention she's really hot? I think it's the glasses. I digress. It is honestly pretty amazing.

I think this is what what the news networks really wanted when they jumped on the blog band-wagon. It wouldn't suprise me in the least to see this get picked up by one of the networks in thier continuing (and pretty much futile) quest to understand the blog phenomenon. And yes, they really are doing this. Not just CNN. All of them. Really. Imagine a news caster reading a blog on the air. Tragic. Anyway, the site is really cool. Check it out. It's definitely the glasses.